Shops and Brands in Istanbul
This morning I went for a strole in one of the more posh neighbourhoods (I am told) in Istanbul. Honestly I wasn't surprised to find the same chains of shops and the same brands as I would find in Copenhagen, London, Glasgow, Brussels, Budapest or Marseille.
As I passed by TGI FRIDAYS I had a look at the menu, and though they do market themselves with at standardised concept worldwide, they had removed the spare ribs from their menu.
I actually started writing on this post 3 days ago now, but I can safely say that my view of marketing in Istanbul hasn't changed. I just haven't been nearly good enough at writing down the little differences that I have noticed. It is however very similar to other major cities around the world. I am looking forward to experiencing Beirut!
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